We’re returning independence to the independents.
ootra is a marketplace (disguised as an app) linking independent winemakers with passionate restaurateurs in real time. Inside, the little guys stand shoulder to shoulder at the tasting table – empowered to speak freely, trade and discover together. And because this community is built on authenticity, not volume, wine’s language flows uninhibited.
For many of us, traditional distribution networks keep the sweet buzz of excitement boxed up for too long. By getting bottles out of warehouses and onto wine lists, we can redefine how wine is shared and bring the power home to where the passion lies.